• Commonly heard terms in the world of 3D visualisation

    If you’re new to the world of arch viz or have just begun working with architects, you might need a bit of a heads up on their lingo and what it is they really mean. The following are some translations that might help you through day-to-day work in the office…

Number of times heard
PHRASE
ACTUAL MEANING
3Do you mind if I drive? You dont know what you're doing and im getting really impatient
1In my View…I know best
43That’s exactly rightI just want this conversation to end
3I just want to touch base-Possibly innapropriote, but never is
-trying to make a boring meeting sound exciting... like playing baseball
2How are you going? Hurry the F#$%! up, I need you to do some work for me.
5Did you get my email?You did recieve my email but havent responded
9Public RealmI don't have a design, just make it look good
1Can you make that more transparent?Hide the building we haven't designed yet
15Needs more activationThe architecture is crap/non-existent, hide it with people
10Can you activate?
1That's a good startUsually heard after an all nighter
2Guestimatefudge, cheat, lie
10Save itIf you fail, don't say i didn't warn you
5Make it better
1Im just trying to helpI've got nothing better to do than comment on someone elses failures
8On the same pageI know best
20At the end of the dayI win, my word is the final word
2Can you make that more moody
1Can it accommodate a live load?...
3Can you make that more heroic
40Fast track ithurry the F#$%! up
1The Audi of architectureThe Aldi of architecture (inside joke)
1If the shaft size is to go up...
6That's precisely correct
1Absolutely awesome
4The reality isI win, my word is the final word
12Can't you open it up and just push render?I'm trying to make the task sound easy to take the shock of reality away
7That’s some of your best workPatronising encouragement (normally spoken by Simon Haussegger)
18Save to centralNo idea... something architects seem to do a lot
1….so…are you….gonna use the houses I made?Dissapointed work experience kid..
15how hard is it to... followed by a really hard thing to do
2Do you want me to do it?-you dont know what you're doing and im getting really impatient,
-hurry the F#$%! up.
-I know best
-There's no way I want to do it but i just want to scare you into doing
it yourself
we need a few more renders, can't you just lower your settings?I'm being unreasonable but I'm trying to make it look like you're being unreasonable.
2It is what it isi don't like it, there's no hope
3Surely you can do better than that??
3Are you still working on that job ?!?hurry the F#$%! up
We hardly ever talk so I'm just going to make some small talk
5Hasn't that already been built?Why are you still working on that you slow bastard...
1Where the f@#$ is my render??
1Can you save that out as at a higher resolution ?... 😐
4We can't spend too much time on this-hurry the F#$%! up
-I don't want to get in trouble and I'm covering my own ass
-I've already blown the budget on design and poor management
14We need to do a quick render-can we have the world in 10 seconds
-I know it wont be a quick render but i'm trying to fool you into thinking this will be an easy task
7Moving forwardyour're getting nowhere
4We need to accentuate and articulate itYOU need to accentuate and articulate it because I haven't done it
"We need to" ....YOU need to
1more trees, more peoplewe didn't design a facade....
1can't you just photoshop it ?trivialising a major task
1from an erection point of view....
1from a urinal perspective
1That looks too architecturalThere is no design
3Don't touch my screenI'm trying to divert the topic away from this annoying conversation
1Are you coming in on the weekend?come in on the weekend, this isn't gonna get there
17Can you stay back tonight ?stay back tonight otherwise we will lose the project and I'll look really bad
6Need more greenhide the building we haven't designed/modelled yet
5That'll get thereI don't like it ...yet but i'm not going to do anything to make it better
5This isn't going to get there-that will get there , hurry the F#$%! up
-I'm scaring you into performing
1That should be a 15 minute exercisehurry the F#$%! up
16The Oce colorwave is offline
3Please hold off on printing
8Can anyone see david king ? (IT guy that was never there)
16Can you render that in the backgroundHurry the F#$%! up i've got an unachievable amount of work due NOW
4In the public gaze
1Unparalleled operation
1That has to be a full spread
1The New public image
1The ideal floorplate
1The new times square
2Spearhead
1The democratic floorplate
2That's the worst render I've ever seen.. Ever.
1What's that furry Muppett? The boss referring to a green wall in a render
3You wouldn't want to be there
2That building looks shit (heard more often than you'd think)
3The architecture looks shit house
6the 3D's don't do it justiceI F@#$ed up but i'll blame it on something else
32public realm
15sitting proud
1gangway moment
1That dogs breakfast is a building (JH)
1Does your image communicate permiability?
1is it pourous?
28Smoke and mirrorsjust make it look good...I don't even know what day of the week it is...
38Can you just import the Revit model?
12Can we change this to a dusk shot?
1I like kids and all, but...You shouldn't be at the birth of your first child, you really should be in this meeting
15that person's a bit big..we designed a sh!tty, small, horrible space to be in
5I'm no expert but...
26The pest control man is in the buildingweekly email
3Get it squared awayget it done.. I think, in a six sided way..
20Get it over the lineIf we're lucky enough we might actually get away with creating a pile of sh!t
3The whole Shebang
1You can take a horse to water, but if you hold it's head under for too long, it'll die..
1It takes two hours, to render one monkey.
1Yes, that's exactly rightI'm so nervous that the director will think i
don't know what im talking about so i'll over express my certainty
1I thought I did a really good job.. oh well...If at first you don’t succeed..